Ottawa 2017 selects Ticketmaster as its Official Ticketing Partner

Ottawa – The Ottawa 2017 Bureau and Mayor Jim Watson, in collaboration with lead partner CIBC, are pleased to welcome Ticketmaster as the Official Ticketing Partner of Canada’s 150th anniversary in the nation’s capital. These celebrations will offer Canadians and visitors from around the world an exceptional and memorable year of high-caliber experiences and bring a record number of visitors to Ottawa in 2017 to celebrate this important milestone for our country.

“We’re proud that Ticketmaster and Ottawa 2017 are working together to facilitate access for residents and visitors to events during Canada’s 150th birthday celebrations,” said Mayor Jim Watson. “This partnership will streamline the sales and distribution of tickets for Ottawa 2017 events that will take place throughout the year in the nation’s capital.”

Ticketmaster, the global market leader in live event ticketing and digital marketing drives millions of ticket transactions each year across Canada.  With a long history of providing ticketing services for world class events, including most recently the 2015 FIFA Women’s World Cup Canada™ and the Toronto 2015 Pan Am and Parapan Am Games, Ticketmaster is uniquely positioned to handle the demand the Ottawa 2017 events will inevitably create.

As part of the partnership, Ticketmaster will develop and implement a ticketing program and platform for Ottawa 2017 ticketed events. Residents and visitors will benefit by using simple, state-of-the-art ticketing solutions enabling them to easily enjoy the landmark series of events programmed to celebrate Canada’s 150th birthday. Ticketmaster will promote Ottawa 2017 events through its networks.

Events to be ticketed by Ticketmaster include Ignite 150 activities such as the Sky Lounge, Agri 150 events, the Interprovincial Picnic on the Bridge and the Underground Multimedia Experience which will require visitors to reserve their free spots.

“For free events such as the Underground Multimedia Experience, where approximately 300,000 people are anticipated to take the subterranean journey, this partnership with Ticketmaster will enable people to reserve their time window in advance at no cost,” said Guy Laflamme, Executive Director of the Ottawa 2017 Bureau. “This will allow us to easily get tickets into the hands of visitors and better manage the flow of ticketholders to this world first event and create a more enjoyable experience for everyone.”

“CIBC is delighted to have a prestigious company such as Ticketmaster join the family of corporate partners for Canada’s 150th celebrations,” said Monique Giroux, Vice-President, Sponsorship Marketing & Strategic Partnerships, CIBC. “By making tickets to Ottawa 2017 events available across the country, unique experiences like Picnic on the Bridge can be enjoyed by all Canadians.”

Look for on-sale dates to Ottawa 2017 events in the coming weeks and months.

Ottawa 2017 thanks our lead partner CIBC, premier partner Bell, and the Government of Canada for their contributions in helping to deliver twelve full months of bold events, immersive experiences and all-out celebrations.

Photos for media use, courtesy Ottawa 2017:

Stay informed on plans for Canada’s 150th birthday celebrations in the capital. Visit, follow us on Twitter @2017ottawa (#Ottawa2017) and on Facebook.

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Media information:

Ottawa 2017

Denise LeBlanc – Manager, Media Relations

[email protected]